Cambridge Nationals Creative iMedia

Revision Notes

1.1b Products of the Media Industry

Audio

Audio media includes podcasts, sound effects, voiceovers and audio guides. It’s often used in radio, games, advertising and online videos to communicate messages using sound.

audio media products

Animation

Animation is the process of creating moving images using drawings, models or computer graphics. It’s used in cartoons, films, games, and educational content to bring characters and ideas to life.

animation media products

Special Effects

Special effects (SFX) are visual or sound techniques used to create scenes that would be difficult or impossible to film in real life. They're common in action movies, sci-fi, and fantasy productions.

special effects (SFX) media products

Music

Music in media includes original soundtracks, background scores, and theme tunes. It’s used to set the mood, support storytelling, and connect emotionally with the audience.

music media products

Websites

Websites are digital spaces used to share content, promote products, or provide information. They combine text, images, video, and interactive elements to engage users online.

websites as a media product

Video

Video is one of the most popular forms of media, including film, TV shows, interviews, tutorials and online clips. It combines visuals and sound to tell stories or deliver messages.

video media products

Multimedia

Multimedia combines different types of content, such as text, images, video, audio and animation, into one interactive experience. It's often used in presentations, apps and e-learning tools.

multimedia media products

eBooks

eBooks are digital versions of books that can include interactive features like links, audio, or video. They're used for reading on phones, tablets, or computers and are common in education and publishing.

ebooks as a media product

Digital Imaging and Graphics

This refers to the creation and editing of visual content using software. It includes logos, posters, illustrations, and photo manipulation, and is used widely in marketing and media design.

digital imaging and graphics media products

Comics and Graphic Novels

These are visual stories told through illustrated panels and text. They’re used for entertainment, education, and storytelling, often blending creative writing with striking visual style.

comics and graphic novels media products

Augmented and Virtual Reality

Augmented reality (AR) adds digital content to the real world, while virtual reality (VR) creates a completely digital 3D environment. These are used in games, training, marketing, and interactive experiences.

augmented and virtual reality as media products